LiquidM

Campaign manager

Overview

Empowering advertisers and trading desks to reach relevant audiences and achieve their advertising KPIs by leveraging a massive pool of RTB supply.

Role
UX, UI, Frontend

Platforms
Desktop

Challenge:

Making it easy for advertisers to tell the brand’s story and see the returns on their marketing investments in the industry characterized by tough competition and increased consumer blindness.

Process:

Ad management

LiquidM platform is equipped with a comprehensive set of ad management tools making it easy to set, run and edit both branding and performance campaigns.

Creating the wireframes

An ongoing process when it come to making the best campaign management tool.
With every request / new feature we needed to find a solution that would make the use in the platform easy, accurate and intuitive.

Ad management - wireframe to design

Ad placement

The new process of choosing a placement for the ads in an intuitive, more efficient way, that allows full control on placement.

From wireframe…

… to design

Mass ad creation

Allowing LiquidM users to create and manage multiple ads at once in a very easy intuitive process.
The user can determine to whom, when, and where his ads will be displayed, and how well they performed.

Website UI, Illustrations & Errors

Every now and then, every good service stumble upon some bugs or problems, we had to be prepared for that and we created few creative illustrations in case it ever happen